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The directory is preserved as part of the British phone book collection by BT Archives. The Reuben H. Donnelly company asserts [ 15 ] that it published the first classified directory, or yellow pages, for Chicago, Illinois, in 1886.
The name and concept of "yellow pages" came about in 1883, when a printer in Cheyenne, Wyoming, working on a regular telephone directory, ran out of white paper and used yellow paper instead. [3] In 1886, Reuben H. Donnelley created the first official Yellow Pages directory. [4] [5]
YP LLC. Yellowpages.com is a United States-based web site operated by Thryv that provides listings for local businesses. In 2013, it was re-branded as YP.com or simply "YP". It currently offers a broad range of marketing tools including online presence, local search, display ads and direct marketing. It was previously a wholly owned subsidiary ...
Provides phone numbers, addresses, reviews, and additional information for businesses in the United States.
Dex One Corporation was an American marketing company providing online, mobile and print search marketing via their DexKnows.com website, print yellow pages directories and pay-per-click ad networks in the U.S. In April 2013 Dex One merged with SuperMedia, and the combined company (after further acquisitions) now does business as Thryv Inc.
YP Holdings, now a wholly owned subsidiary of DexYP, is the American parent company for YP LLC. Its products include printed telephone directories, yp.com and YP app. YP offers local search, display ads and direct marketing. On July 31, 2012, YP was included in PaidContent50's list of "the world's most successful digital media companies" based ...